The lack of perspective to make great trips due to the pandemic has fostered a type of tourism that is not common in Brazil: rural. This modality provides contact with nature and experiences in the interior of the country.
According to the IBGE, the index of tourist activities fell 36.7% from 2019 to 2020. For this year, the scenario is still of retraction: the National Confederation of Trade in Goods, Services and Tourism (CNC) projects a shrinkage of 9.7 % in the market.
It is in the midst of this slowing scenario of conventional tourism that other types of travel are gaining space, showing how the sector manages to diversify. Many people have joined staycation, escape tourism, to break the routine of social isolation and travel safely during the pandemic.
Destinations close to urban centers, with less flow of people and, preferably, in the midst of nature, is the new demand of tourism.
